Central Houston Cadillac relocates to new 200,000 square-foot showroom and service center near NRG Park

The nation’s top market for Cadillac sales now has, quite literally, the Cadillac of dealerships for the preeminent brand of American-made automobiles defined by luxury and innovation. Central Houston Cadillac, the city’s top destination for authorized Cadillac sales and service, is proud to debut its new location at 2621 S. Loop West – a state-of-the-art facility as refined and meticulously designed as the Cadillac fleet itself.

After operating for decades in Midtown, Central Houston Cadillac has spent years and invested lavishly in relocating to the 610 Loop between Kirby Drive and Buffalo Speedway, next to its sister showroom Central Houston Nissan, the country’s largest Nissan dealership. Central Houston Cadillac and Central Houston Nissan are iconic businesses under the Central Automotive Group umbrella and are dedicated to the highest levels of customer centricity.

“We are excited and proud about our new facility and a prime location that not only provides us greatly needed space, but also affords our clients ease of access from West University and Bellaire to River Oaks, the Medical Center and beyond,” said Fernando Somoza, managing partner of Central Automotive Group and former chairman of the Houston Automobile Dealers Association. “This facility is the epitome of cutting edge and was conceived to provide an unrivaled experience in keeping with the Cadillac marque.”

Set on four acres, the new 200,000-square-foot showroom and service center is more than twice the size of the previous location and incorporates enhanced amenities and advanced technologies that makes it the only one of its kind in Houston. The six-story structure, which was designed by Gensler and built by Harvey Builders, offers a variety of unique features that elevate a client visit. All customer contact areas, including sales and service, are climate controlled; customers have access to high-speed EV vehicle charging stations; private work rooms are available to conduct business on the go; and a vehicle configuration room allows buyers to virtually design and customize every aspect of their new car almost life size.

Central Houston Cadillac is home to the new all-electric 2024 Cadillac Lyriq as well as the expansion of the Cadillac Escalade line, including the new Escalade IQ. The dealership is also only one of two in Houston to sell the new, ultra-bespoke Cadillac Celestiq, a luxury electric sedan designed to compete with Rolls-Royce and Bentley.