Houston rapper, Trae Tha Truth, has always been an active member in communities all over Texas. From supplying food, water, and gas during the winter storm earlier this year, to helping families with rental assistance during the pandemic, Trae Tha Truth is always looking to give back to vulnerable communities, and his latest act of philanthropy is no different.
Trae and his business partner Roderick Baston will open a franchise branch of Howdy Homemade Ice Cream, the Dallas ice cream shop founded by Tom Landis that provides employment to individuals with disabilities. Trae announced the news on Instagram this week and hopes to inspire others to give back as well.
Baston told the Houston Chronicle that he got the idea for opening the ice cream shop after seeing Howdy Homemade featured on NBC’s “Today Show.”
“I called Trae and said we need to bring this to Houston and we moved forward from there,” adding that he is working with local organizations such as Smartie Pants Academy Center in Katy and Katy Wolf Pack, both supporting the special needs community, to help recruit workers for the store.”
The project is also special to Tha Truth because he has a teenage son with special needs named D’Nico. “Anything we can do special needs-wise is a plus for us. It elevates and supports the special needs community,” he commented to the Houston Chronicle.
Last January, the Houston MC also partnered with Cubby Love Bears, a company that makes teddy bears and creates stuffed animals to help non-verbal children communicate better with their caregivers.