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Charlamagne Tha God is known for getting candid about mental health on his popular morning radio show, “The Breakfast Club,” and he is taking it a step further with his new foundation, The Mental Wealth Alliance.

 “It was never in my plans to become a mental health advocate, but after I started discussing my journey, writing about it in my second book, Shook One, talking about therapy and sharing life experiences with listeners, a lot of people reached out to me. I want to be a part of providing that help,” said Charlamagne.

The foundation consists of a group of mental health doctors, advocates and educators, including mental health expert Dr. Alfiee Breland-Noble; author Devi Brown; The Britto Agency CEO Marvet Britto; and educator and mental health advocate Dr. Tim Shriver.

“The MWA is an innovative foundation focused on the critical and timely intersection of racial justice and Black mental health,” Dr. Breland-Noble said in a statement provided by MWA.

MWA is built on the three pillars of; train, teach and treat. Over the next five years, they will partner with Black-led organizations to raise $100 million that will be used to implement these pillars throughout the urban community.

“A strange thing happens when you start to tell your story. It encourages other people to tell theirs, and slowly but surely the stigma around mental health in the Black community starts to dissipate because folks learn that it’s OK to not be OK, and more importantly, seek help for not being OK,” Charlamagne explained.